Tuesday, 12 February 2013

It seems to be a very slow response - Marmite shortage nearing end?


Marmite shortage nearing end?

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Sanitarium appears poised to announce an end to the Marmite shortage.
A statement on the company's Facebook page says: "Everybody, we've got an update on Marmite manufacturing. Please stay calm ... don't freak ... put down your buttered toast ..."
The announcement is expected this evening.
Stocks of Marmite ran dry in March 2012 after earthquake damage resulted in Sanitarium's Christchurch plant - the only facility where Sanitarium Marmite is made - being shut down while repairs were undertaken.
Marmite was initially expected to return to shelves last July, but that date was pushed back to October after Sanitarium found further structural damage at the factory.
The date got pushed out further with Sanitarium indicating the factory would be up and running by Christmas.
Last month Sanitarium said there would be a delay between the resumption of production and the product's arrival in stores.
"[Making] Marmite is not a straight-forward process - we need to make stock from various yeast supplies and then blend these together to get the unique Marmite flavour that Kiwis love.
"Once this is done we can pack it and then need to distribute Marmite around the country to the retail stores, which again takes some time."

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